#27 Nintendo Marketing Focuses on Scarcity

November 1, 2017

This BIG marketing lesson is from Nintendo, the game consol company.
The lesson is in how to use scarcity in marketing.

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#26 Five Guys Burgers & Fries Leverage Reviews and Testimonials

October 25, 2017

This BIG marketing lesson is from Five Guys Burgers & Fries.
The lesson is in how to use reviews and testimonials in marketing.

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#25 Bose Makes it Easy for Customers to Refer a Friend

October 18, 2017

This BIG marketing lesson is from Bose, the audio company.
The lesson is in how to make it easy for customers to refer a friend.

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#24 One & One Hosting Company Uses Buying Criteria to Create an Unfair Comparison

October 11, 2017

This BIG marketing lesson is from One & One, the hosting company.
The lesson is in how to use buying criteria to create an unfair comparison.

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#23 Threadless T-Shirt Company Involves Customers by CrowdSourcing

October 4, 2017

This BIG marketing lesson is from Threadless, the T-Shirt Company.
The lesson is in how to develop a passionate community.

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#22 EasyCar Shows How It’s Possible To Outsource Certain Costs to Customers

September 27, 2017

This BIG marketing lesson is from EasyCar, the UK based car rental company.
The lesson is in how to outsource certain costs.

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Please do me a favor and review this podcast on iTunes, as it helps it to be discovered
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