#29 Rock Resorts Go The Extra Mile With a Free Gift

November 15, 2017

This BIG marketing lesson is from Rock Resorts, a luxury vacation company.
The lesson is to surprise customers with an unexpected surprise or free gift.

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#28 Oreck Uses the 30 Day Risk Free Trial as a Key Marketing Method

November 8, 2017

This BIG marketing lesson is from Oreck, the vacuum cleaner company.
The lesson is in how to use a free trial in marketing.

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#27 Nintendo Marketing Focuses on Scarcity

November 1, 2017

This BIG marketing lesson is from Nintendo, the game consol company.
The lesson is in how to use scarcity in marketing.

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#26 Five Guys Burgers & Fries Leverage Reviews and Testimonials

October 25, 2017

This BIG marketing lesson is from Five Guys Burgers & Fries.
The lesson is in how to use reviews and testimonials in marketing.

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#25 Bose Makes it Easy for Customers to Refer a Friend

October 18, 2017

This BIG marketing lesson is from Bose, the audio company.
The lesson is in how to make it easy for customers to refer a friend.

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Please do me a favor and review this podcast on iTunes, as it helps it to be discovered
by other small business owners and entrepreneurs!  Thank you!

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#24 One & One Hosting Company Uses Buying Criteria to Create an Unfair Comparison

October 11, 2017

This BIG marketing lesson is from One & One, the hosting company.
The lesson is in how to use buying criteria to create an unfair comparison.

For a limited time, get the BIG Lessons from BIG Brands Book here, for FREE.

Please do me a favor and review this podcast on iTunes, as it helps it to be discovered
by other small business owners and entrepreneurs!  Thank you!

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